What is the Best Real-Time Engine for Architectural Visualisation?
The latest research being carried out in the Precon R&D lab is into real-time engines and the best options available for producing real-time architectural experiences. Historically we have always favoured pre-rendered stand-alone animations, this is because it is a more cost effective approach to produce highly detailed and photo-real outputs, but are things likely to change in the near future? let’s investigate… What is Pre-rendered... Read More
BIM Positive: Making BIM Work in the Real World
A short blast of internet research to gather views and opinions about the impact of BIM and intelligent models in construction will likely become much shorter than you’d planned, brought to a swift halt as you are overwhelmed by the weight of the volume of information around. From casual statements through hefty blogs to intensively and expensively researched commercial studies, the range of content on the subject is bewildering. Data-driven... Read More
Barbican – Watch Me Move: The Animation Show – get in quick! Ends September 11th
The world of animation, as you can imagine, is high on the agenda for discussion in the Preconstruct office, from professional, personal and artistic points-of-view. If your a kid, a big kid, a pro or someone who loves immersing themselves in great visual things, how-to’s and history, then the Watch Me Move: The Animation Show at the Barbican has to be one for your diary. It’s only on for another 12 days – concluding on September... Read More
Great new animation for TEDx Bristol, created by our naughty little brother – digital studio Infectious
They’re a precocious bunch, the team at fledgling digital animation and film studio, Infectious – www.weareinfectious.com To help their friends over at TEDx Bristol, they produced this animation as the backdrop for proceedings at the event which is taking place on Thursday 8th September at the recently opened Museum of Bristol. The conference has a host of top speakers, all of whom are creative leaders, innovators and ‘doers’... Read More
Latest film from Preconstruct Combining Green Screen, Cutting-Edge 3D and Visual Effects to Showcase Futuristic Schools
We’re finally in a position to show you one of the best film pieces to come out of the Preconstruct studio. This film was commissioned by a client last year to showcase their forward thinking approach to how future technologies would be integrated into planned new schools and demonstrate convincingly how well-planned, flexible layouts can provide the perfect environment for learning. Inspired by Microsoft’s Future Vision films,... Read More
2D or not 2D, that is the question – BBC News
The 3D market is expected to be 25 times the size it is now within four years but many think there is not enough content to warrant buying the equipment. Could “upscaling” 2D content to give it an extra dimension be the answer? Since the release of Avatar – both the most expensive film ever made and the biggest grossing – to great fanfare, some critics are starting to conclude that the 3D cinema has gone a little... Read More
Pixar’s Cars 2 spy story drives film animation to new heights – The Guardian
Cars take the part of tourists as Pixar’s animators use ground-breaking techniques to give Buckingham Palace a makeover. We loved the first one, really looking forward to this…. Director John Lasseter says level of realism is now 10 times greater for cinema audiences Dalya Alberge The Observer, Sunday 26 June 2011 The pioneering Hollywood studio that revolutionised the industry with the first computer... Read More
‘Commissioning design viz’ – by Martin Drake
I have worked in the architectural visualisation industry for over eight years and attended more client meetings than I can remember. Many clients are clear from the outset about the imagery they require yet a common theme is apparent throughout the industry — do we as visualisation experts take enough time to explore their needs thoroughly? By asking them the right questions at an initial consultation, we can ensure that the collaboration... Read More
BBC Radio 4 The Media Show – 3D TV at home: Will anyone actually watch it?
The Media Show on Radio 4 (June 21st 2011) The BBC is going to broadcast this year’s Wimbledon finals in 3D and Sky is also investing in 3D programmes and coverage of sporting events. But, despite investment in the technology from broadcasters, a report from Informa suggests that 3D TV will remain a novelty, rarely watched even by those with 3D enabled TVs. To discuss whether anyone will actually be watching programmes in 3D, Steve Hewlett... Read More
